The popular energy drink Red Bull has taken their slogan 'Red Bull gives you wings' to a whole other level, with this excursion into film making to capture the spectacular exploits of pro-snowboarders around the world.
The positioning with these extreme, high-octane sports help to reinforce Red Bull's youthful, fun and awesome credentials.
This super-sized billboard for Red Bull's 'The Art of Flight' movie was snapped along Sunset Boulevard on the side of the trendy Mondrian Hotel on September 2, 2011.
If you're a fan of the brand, check out more adventurous Red Bull billboards here at Daily Billboard.
